Builders, in their own words.

I stopped thinking of customers as conversions and started thinking of them as neighbors I had to keep earning. Revenue followed -- but that was never the point, and somehow that's exactly why it worked.

This is the only room I've been in where people talk about profit and prayer in the same breath without flinching. It reframed how I back founders -- I look for the ones building to serve.

A Circle of four builders has done more for my judgment than any board. We accompany each other -- honestly, and without an agenda. That's rare, and it's the whole reason I stay.